vehicles, tens of thousands of orders, and can be 10,11 on sales of
vehicles only 2009,1954; a joint-venture Japanese cars are also tens
of thousands of orders, sales in November, only 20.41 million. There
are a variety of new vehicles just listed, order more sales of small,
plays a game of a city car-free and increase car dealers. Some models
is said to have routed orders for next year in June. This is unheard
of in 2009.
Orders for more sales of small, only show capacity of no use and do
not have or do not have the production capacity up to high-volume
production capability.
But do not have the high-volume production capabilities so why should
production? Not a rushed pre-empt the market, afraid of missing the
best time for selling cars in 2009?
In the automobile market blowout, the chattering away on a new car
market, winning a number of eyeballs, creating a thick atmosphere of
public opinion, concerned about the degree of popularity for a time
improved dramatically, but there is a good thing ah Italian and
harmless. But the hardship to the consumers, the hand in a deposit,
eagerly looking at new cars, left, which do not come to the right,
which do not come for several months been Huyou, buying and not buy a
dilemma.
Those not listed on a new car, "T"-known, public opinion has long been
out, what speed Teng T, Octavia T, Mai Teng T, etc., and even Fiat T,
public opinion came to be. But the news came in, a new car could not
come. New car would also like to warm it. Not yet ready for market
began to worry 啦 always want to play something, "the first tune
unsuccessfully affectionate." Perhaps, among them the near future it
will also appear premature children.
Premature children earlier human breathing the air, you can seize the
market, but after all, in their infancy, capacity fragile, small,
difficult to create a sales shock waves, poor sales and a sensation in
sharp contrast to public opinion, the torture of waiting for a train
to consumer those between jobs.
Cheng is also premature birth, premature birth is also lost.
The production of automotive products has its own strict scientific
laws, there are strict time limit. The author has produced a new car
how long will it take to interview an expert, he said, manufacturing,
product platforms take up to 30 months, with the platform also take up
to 30 months, the fastest 20 months; mold preparation, 80000 km test,
to do kind of car, for design, display, modification, etc., is a new
car to go through procedures.
Mass production is not ready to fully and in advance release, causing
worry about capacity shortages, energy is not enough, the production
line length less, the market in short supply, a large amount of loss.
Such as production capacity sufficient to meet the supply of new cars
when sales peak is almost over, the temperature of public opinion is
almost sold the temperature began to decline. Pre-empt premature
harvesting, may be left unable to fulfill the orders.
The new car market, preheating is necessary. Model is not listed, how
warm-not be overstated. However, once listed a large number of orders
received, but also did not materialize the ability to allow customers
to hard to wait, it is difficult to obtain consumer patience support.
Re-brand also can not stand such a good toss. Brand so squandered
spoil, allow enterprises to affect the integrity of the image of the
brand and its appeal and appeal and a sense of intimacy with consumers
will be greatly reduced.
Would like to pre-empt the market, not cutting corners, acting by not
playing, only to grasp market trends, a modest advance research and
design, a down-at every step.
To believe, a good car, any time there are more competitive. Unless
your product is not self-confidence, hastily listing, running around
in circles.
Automobile market in the other extreme is a good car, but the lack of
public opinion and propaganda, rally not enough visibility and
attention, do not let the car attractive to the extent of network
infrastructure, weak marketing, lack of strength, they hastily listed
on the results of sales in Chi later able to come up. This is also a
kind of premature deliveries. Such "premature vehicle" is also a
minority.
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